20 infographic styles can be activated to better fit a clients’ needs

Bubble Chart

A chart displaying multiple data points and relationships

Charticle

A news article combining text, images, and graphics

Word Cloud

A visual representation of word data

Matrix

A grid comparing and contrasting different elements

Org Chart

A visual representation of an organization’s structure

Mind Map

A diagram that organizes ideas around a central concept

Concept Map

A representation of information and their relationships

Sunburst

A chart that visualizes a hierarchical dataset

Coxcomb

A combination of a pie chart and stacked bar chart

Pie Chart

A circle graph divided into sectors

Radar

A 2D chart that displays multiple variables of data

Spiral

A spiral that often displays periodic data over time

Fan

A diagram that shows the past history of a variable over time

Synergy Map

A technique that combines information and their interactions

Decision Tree

A map of possible outcomes and consequences

Cone Tree

A 3D visualization of hierarchical data in a cone formation

Icicle Tree

A map of hierarchical data using stacked rectangles

Tree Map

A map of nested rectangles to show hierarchical data

Flowchart

A diagram illustrating the steps, sequences, and decisions of a process

Illustration

A picture or diagram that helps make something clear

Why develop an infographic?

Visually communicate your essential ESG accomplishments at a glance.

Value

Enhance a variety of clients’ materials, including ESG reports, company websites, and presentations to boards or investors

Engagement

Boost legibility, memorability, and viewership with visual graphics by bridging the gap between technical data and strategic storytelling

Impact

Highlight key metrics, trends, and achievements at a glance, making ESG reports more accessible and impactful

Client

Infographics turn sustainability data into stories. They transform complex metrics into visuals that inspire understanding, action, and accountability.

Lucas Alvarez

Senior Vice President, Creative Design

Key Questions and Considerations

Quantitative data such as emissions, energy use, water consumption, diversity metrics, and governance statistics are ideal for infographics. Visualizing targets and year-over-year progress can also help demonstrate transparency and accountability.

Absolutely. High-quality ESG infographics can be repurposed for annual reports, sustainability microsites, investor decks, and social media — extending the reach of your sustainability story and reinforcing consistent messaging.

Ideally, infographics should be updated annually alongside your ESG or sustainability report, or more frequently if new data, targets, or milestones become available.

Specialized teams understand ESG frameworks and material issues, ensuring visuals are not only attractive but also accurate, compliant, and aligned with reporting best practices.

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